Privacy Policy
Effective Date: June 1, 2026
Luxe Med Spa (“Luxe,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information we collect from patients, prospective patients, and website visitors. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit luxemedspasd.com, communicate with us, or receive services at our practice in Huron, South Dakota.
1. Who we are
Luxe Med Spa is a medical aesthetics and wellness practice located at:
Luxe Med Spa
304 Kansas Ave SE #1
Huron, SD 57350
Phone: 605‑350‑3330
Email: hello@luxemedspasd.com
2. Information we collect
Depending on how you interact with Luxe, we may collect:
Contact details: name, email address, mailing address, phone number, and preferred contact method.
Appointment and service details: requested services, appointment dates and times, membership status (e.g., Luxe Insider), and related scheduling information.
Health and intake information: limited medical history, medications, allergies, health concerns, lab results, and treatment history that you provide in connection with care.
Payment information: the fact that a payment was made and basic transaction details. Card or bank details are processed by third‑party payment processors and not stored directly by Luxe.
Website usage data: pages visited, links clicked, IP address, device and browser information, and approximate location, collected through standard analytics tools and cookies.
Communication data: messages you send to us by email, web form, SMS, voicemail, or social media and our responses.
For patient care and medical records, Luxe and its providers are also subject to the federal HIPAA Privacy Rule and applicable South Dakota laws governing confidentiality of medical information.
3. How we use your information
We use your information to:
Provide clinical care and aesthetic services, including assessment, treatment planning, and follow‑up.
Schedule, confirm, and manage appointments.
Communicate with you about your care, services, test orders, results discussions, and treatment recommendations, consistent with applicable law.
Operate and improve our website, online booking, and practice operations.
Send appointment reminders, post‑visit check‑ins, and other operational communications by email, phone, or SMS when you have provided consent.
Send marketing and promotional messages only when you have given express permission to receive them (for example, updates about specials, events, or membership offers).
Comply with legal, regulatory, and reporting obligations.
4. SMS text messaging and mobile data
When you provide your mobile number and opt in, Luxe may send you SMS messages related to:
Appointment reminders and scheduling
Important updates about your visit or account
Post‑treatment check‑ins and instructions where appropriate
Marketing or promotional messages, if you separately consent to receive marketing texts
Message frequency varies. Message and data rates may apply, depending on your mobile carrier and plan. Reply STOP to opt out at any time. Reply HELP for help. You can also contact us at 605‑350‑3330 or hello@luxemedspasd.com for assistance.
Mobile information sharing:
Luxe will not sell or share your mobile number, SMS consent, or SMS message data with third parties or affiliates for marketing or promotional purposes at any time. Mobile information may be shared only as needed with vendors who support our messaging program (for example, our SMS provider or electronic medical record vendor) and only to operate that program.
5. How we obtain consent for SMS and email
Web forms: When you provide your phone number and check the consent box on an online form, you are agreeing to receive text messages as described next to the checkbox.
In‑office forms: When you sign an intake or consent form that includes SMS or email communication, you are authorizing those communications as described in that form.
Verbal consent: If you verbally agree to receive SMS reminders during a phone call or visit, staff will document that consent in your record in our practice management system.
You may withdraw consent at any time by following the opt‑out instructions in the message (for SMS) or using unsubscribe links (for email), or by contacting us directly.
6. How we share information
We may share information with:
Service providers and business associates who support practice operations (such as hosting, EMR, payment processing, messaging, and analytics), subject to appropriate confidentiality safeguards.
Other healthcare providers involved in your care, at your request or with your authorization, or when permitted or required by law.
Government agencies or authorities if required by law, regulation, court order, or in response to lawful requests.
In limited cases, with your explicit authorization, such as for referrals or coordination of external services.
We do not sell patient lists or clinical information.
7. HIPAA and South Dakota privacy rights
For clinical services, most health information we maintain is treated as “protected health information” (PHI) under HIPAA and applicable South Dakota law. You may have rights to:
Access and obtain a copy of your medical record
Request amendments to certain information
Request restrictions on certain uses and disclosures
Request confidential communications or alternative contact methods
Receive a list of certain disclosures, as required by HIPAA and state law
These rights are described in more detail in Luxe’s Notice of Privacy Practices, which is available at the practice and upon request.
8. Cookies and tracking technologies
Our website may use cookies, pixels, or similar technologies to understand how visitors use the site, remember preferences, and improve performance. You can adjust browser settings to refuse cookies, but some site features may not function properly if cookies are disabled.
9. Data security
Luxe uses reasonable administrative, technical, and physical safeguards to protect the information it maintains, including safeguards designed to protect medical records and other sensitive data. No system can be guaranteed 100% secure, but measures are in place to reduce unauthorized access, use, or disclosure.
10. Children’s privacy
Our services are intended for adults and, where appropriate, for minors under the direction of a parent or legal guardian. We do not knowingly collect personal information from children without appropriate consent.
11. Links to other websites
This website may contain links to third‑party sites that are not controlled by Luxe. This Privacy Policy does not apply to those sites, and Luxe is not responsible for their content or privacy practices.
12. Changes to this Privacy Policy
We may update this Privacy Policy periodically. Changes will be posted on this page with a revised effective date. Continued use of the website or services after changes are posted indicates acceptance of the updated policy.
13. Contact us
If you have questions about this Privacy Policy, your privacy rights, or our SMS program, contact:
Luxe Med Spa
304 Kansas Ave SE #1
Huron, SD 57350
Phone: 605‑350‑3330
Email: hello@luxemedspasd.com